Web Highlights: Artsicle, and the art of the trial period
Artsicle, like 1Password, is on to the idea that once you’ve integrated your product into the lives of your market, you’ve won.
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Artsicle, like 1Password, is on to the idea that once you’ve integrated your product into the lives of your market, you’ve won.
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Directed by Ben Strebel and manufactured by grouek, CLM BBDO, and Wanda Productions, Sortie En Mer doesn’t have links, galleries, forums, or house eCommerce. It’s a unidirectional ride that prompts the user to do one thing: scroll upwards to stay alive. The premise is simple and the input method may sound like a detachment factor, but it’s quite the opposite. As soon as you’re asked to participate in an event that’s so far from the navigation you’re accustomed to, the experience becomes frightening. It’s marketing genius from Guy Cotten.
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The questions to ask in a post-CASL Canada are these: is email no longer a viable means of growing your business, and are interesting email newsletters extinct? The answer to both of these questions, is a cautionary ‘no’.
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Web Highlights is an ongoing series showcasing some of the brightest and most useful destinations online, celebrating the imaginative minds that come together in Web Development to make the internet a more interesting place.
This week’s highlight comes to you direct from the state of Maine, where The Maine Thing Quarterly draws its inspiration. Advertised as ‘Quintessentially Maine’, The Maine Thing Quarterly is a tourism magnet, travel guide, and online magazine all wrapped into one decidedly attractive website.
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Apple is famous for revealing the next big piece of hardware or software at their events. The excitement is palpable among users and fans of the tech giant, but this year at their 2014 WWDC, Apple surprised everyone with an additional announcement beyond OS X Yosemite and iOS 8: Swift, an all new programming language designed to make application development a breeze.
Fast, modern, safe and interactive, Swift, as Apple says, “totally rules”.
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