Catch up on our industry insights, advice, company news and more.

Archive - 11, 2014

Web Highlights: Sortie En Mer

Web Highlights: Sortie En Mer

Directed by Ben Strebel and manufactured by grouek, CLM BBDO, and Wanda Productions, Sortie En Mer doesn’t have links, galleries, forums, or house eCommerce. It’s a unidirectional ride that prompts the user to do one thing: scroll upwards to stay alive. The premise is simple and the input method may sound like a detachment factor, but it’s quite the opposite. As soon as you’re asked to participate in an event that’s so far from the navigation you’re accustomed to, the experience becomes frightening. It’s marketing genius from Guy Cotten.

Read More >>

​Apple Swift in Action

​Apple Swift in Action

It’s generally true that you can’t build a website and ignore the fact that it will be rendered on mobile devices as often as it will on a desktop. As the web coder’s trade maxim portends: ‘mobile first!’ This is a reality of our current, modern mobile market, and it makes Apple’s announcement of a new programming language, Swift, largely focused on rapid development and execution very important. Here’s why:

Read More >>