Showing entries tagged with “Branding & Web Design”:
10.17.2014
| in
Web Highlights
| by Benjamin Sullivan
The benefits of having an established brand direction or company mantra is that you can call on those familiarities when you’re developing digital products. It’s those familiarities that make you attractive to your market, and though your mantra may be present in every product you develop or platform you’re present on, calling on those pieces of your company culture, visually, can make for quite the experience.
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10.10.2014
| in
Design & UX
| by Brian Troke
Yes, aesthetic design is worth your consideration, but it’s certainly not the only ingredient in the pot, nor is it the most important in most cases.
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10.08.2014
| in
Design & UX
Tips
| by Brian Troke
From a business perspective, intelligent design can be the tipping point that turns a bounce into a purchase, or a reader into a follower.
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09.26.2014
| in
Web Highlights
| by Benjamin Sullivan
Web Highlights
is an ongoing series showcasing some of the brightest and most useful
destinations online, celebrating the imaginative minds that come
together in Web Development to make the internet a more interesting
place.
This week’s highlight may just be the most
recognizable talent show on Earth. They’re mystifying, they’re
exuberant, they’re renowned for their unrivaled skill and presence at
the top of the live entertainment industry. I am of course referring to
Cirque du Soleil.
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09.17.2014
| in
Design & UX
Tips
| by Ricky Ferris
Websites that use imagery well can market and sell any broad range of products or ideas. Lifestyles, ideals, industry pain points, images can illustrate the tone, and features of a product in a fraction of the time that it would take well written copy. A clear, well shot image is the single best way of ‘selling from a distance’.
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