Our thoughts.

The distinction between design and advertising

Posted on December 21st, 2007 | By Kyle Racki Filed under Design, Marketing 0 Comments

It’s been said that ‘advertising is a knock-knock joke, design is a conversation.’

Interestingly enough, many firms that began as design boutiques, eventually turned into advertising agencies. There was just more money in advertising. Why is it that advertising and design is perceived this way?

There’s definitely a quick-turnaround mentality…Read More

How many design options do you show?

Posted on November 28th, 2007 | By Kyle Racki Filed under Design, Business 0 Comments

Last week on Boagworld, Paul Boag interviewed Andy Budd from Clear Left, a well-respected web design agency in England.
Andy commented on how they do things differently than many agencies in that they only offer one design to clients. You can read the interview transcript…Read More

Three isn’t company

Posted on October 26th, 2007 | By Kyle Racki Filed under Design, Business 0 Comments

There are three kinds of service. Good, fast and cheap. Pick any two. You know the rule right?

This is easy to remember when we offer others our services, however it’s easy for us to forget when we have to commission others to do our work. How does this work…Read More

There’s no accounting for taste

Posted on August 12th, 2007 | By Kyle Racki Filed under Design 0 Comments

My wife and I were watching an interior design show, where a designer’s own home was presented. He had a lot unique ideas for his space.

There was a lot of muted gold and red textures used in the walls and fabrics, and then in the oddest place, a painting…Read More

Not my type

Posted on May 08th, 2007 | By Kyle Racki Filed under Design 4 Comments

If there’s one class that gets slept through a little too consistently in design school - it’s typography. There’s something about it that can seem so unattainable to some designers, and yet - like most things in life - it’s a simple mix between art and science. Easy to learn…Read More

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Thanks for your comments guys. Glad you like it.

By Kyle Racki on April 13th in the article, The ExpressionEngine 2 Client Guide is here