Posted On April 17th, 2012 Author Kyle Racki
Filed Under Business, 2
Email is 70% useless.
As someone unfortunately known in our office for writing 'Rackigrams', that is, pointed emails that are specifically designed to let someone know they're an a-hole, I have learned something:
Email should never be used to express anger when you want to preserve a relationship. It causes hurt feelings and needless drama, particularly because to the reader, you sound about 10 times angrier over email than in person (unless you're Steve Jobs apparently).
In an email, writing "I'm disappointed in your services" sounds to the reader like "I'M DISAPPOINTED IN YOUR FACE, YOU S.O.B". Talking in person however, we use inflection in our voice and soften our language with things like "Sort of", "a little bit", "pretty bad". If you aren't worrying about severing the relationship, then great. Go to town.
Now in a lot of cases, email can be great. Particularly when you want to send a message that has multiple components, broken out in headings, in a numbered list, and you want to offer up this soliloquy with no interruptions, no counter-arguments, questions or even expressions of agreement that get in the way of communicated your multi-facteted point, and keeping a handy record of the exchange. Just be sure that you are overly polite to compensate for the lack of inflection.
If you need to tell someone they're an idiot, do it over the phone or in person. Yes, it may require working up some nerve. A bit of uncomfortableness. But it's worth it.
Two incidents over the past month involved someone sending a nasty email and me responding in a nasty manner. In a way the results were achieved, but at the expense of good relationships.
On the other hand, two other occasions involved me being upset or annoyed at someone and waiting until I could speak with them. One was a client who implied in an email that something was our fault when it had nothing to do with us. I wanted to blast him, but instead I waited, called him, and kindly explained it to him. Some words were exchanged, but overall the tone was friendly and professional. Our relationship is good and we both understand each others points.
The other occasion was just in the last week. A trusted colleague sent an email to me and some other team members that sounded apathetic, flippant and irresponsible. Everyone who read it was understandably pissed. I felt my fingers reaching for the keyboard, ready to carefully craft a world-famous Rackigram, but then I relented.
We had a meeting booked in a couple of days anyways so I waited until after the meeting to discuss the email. As it turns out, our colleague had written it quickly and used incorrect language to explain his position. When he explained in person it all made sense and was much more inline with his character. Crises averted, problem solved, everyone was happy.
I hate to think of how it would of turned out if I had emailed him.
Posted On March 11th, 2012 Author Kyle Racki
Filed Under Headspace News, 6
We officially have a new space and are moved in! This weekend, the desks and furniture came in, and we're ready to begin our first work-week in the new space. The studio space is located in the Hydrostone Market in Halifax, and we're already worried about our waistlines - there's so much good food, coffee and wine on this street. We'll post new pics once the team is fully inhabiting the space, but in the meantime, here are some quick shots after the furniture got moved in.




Posted On January 23rd, 2012 Author Kyle Racki
Filed Under Headspace News, Design, Business, Marketing, 0
Yesterday I attended Podcamp Halifax, which is a great annual, free event full of presentations about the web and social media. It's a great place to connect with people face-to-face that you know from Twitter, Facebook and LinkedIn, and learn new things that can help you with your business.
Much kudo's to the folks who put it on including Craig Moore from Spider Video. To those who came, it was great meeting you and I hope to you next year (or sooner)

I was privileged to put on a presentation based on Aarron Walter's book, Designing For Emotion. It attracted a good sized crowd and seemed to resonate with the people in attendance. Here were some mentions on Twitter:
HarmonicDev Harmonic Internet
GREAT talks yesterday by @brightwhite @kyleracki @SpiderVideo and keynote speaker @julien #podcamphfx and big kudos to the event organizers!

HStu Hannah
Designing for Emotion session with @kyleracki is packed and has tons of great ideas about creating human websites. #PodCampHalifax
22 Jan

TheRedSparrow Carly Murray
Design for emotion is a full room, very exciting! #podcamphfx
22 Jan

RegisDudley Regis Dudley
Add an element of pleasure for people using the website. Make boring tasks fun. Via @kyleracki #PodCampHFX
22 Jan

mattrogers222 Matt Rogers
Love the analogy usable=edible. Need to make web experiences not only usable but pleasurable #designforemotion #podcamphfx
22 Jan
I've also included my presentation in a PDF form for those who attended if they'd like it for reference.
Posted On January 18th, 2012 Author Kyle Racki
Filed Under Headspace News, 0
We're looking for an awesome web developer to join our team.
You are an intermediate to advanced developer with at least two years in the professional field. You are experienced building everything from basic CMS sites to robust web and mobile applications.
You write in PHP, advanced MySQL, HTML, CSS, Javascript, and know OOP and MVC concepts inside and out. Ideally, you work in a framework like CodeIgniter. You use source control like GIT and Subversion. You can work within a team environment with other designers, strategists and front-end developers. You can closely follow instructions from our lead designer/strategist and our director of technology, but you can also innovate some intensely creative solutions when the need arises.
Applicants should apply using our contact form and list their qualifications and experience within the body of the email. Successful applicants will be emailed to request an interview.
Next Page