Headspace Halifax Website Design

Experience is irrelevant

Posted on January 09th, 2011 | By Kyle Racki Filed under Business 2 Comments

I once heard that it’s not young carpenters who accidentally chop off their own fingers, it’s the ones who have been doing it for 20 years. They’ve gotten far too comfortable wielding spinning metal blades.

One of the ways individuals and companies often try to differentiate themselves is with experience.…Read More

The importance of timelines

Posted on December 30th, 2010 | By Amy Wheaton Filed under Business 2 Comments

Anyone who knows me well knows that I’m obsessive about timelines, not just at work, but in my personal life too. I set deadlines for everything from my gym schedule to cleaning our house. Bordering on crazy? Maybe – but my work experience has taught me the value of time…Read More

Online Communities and Wet Firewood

Posted on November 03rd, 2010 | By Kyle Racki Filed under Headspace News, External Articles, Marketing 0 Comments

Most business owners know that the internet opens up a lot of marketing potential, and that harnessing the power of the web, and specifically social media, is important to staying relevant. However, many entrepreneurs fail in a few key areas of managing their online presence — particularly when it comes…Read More

RFP = Really Freakin’ Painful

Posted on October 29th, 2010 | By Amy Wheaton Filed under Business 6 Comments

As I rushed to get a design proposal out the door on time recently (why are these things always a rush, no matter how much lead time we have?)  I was stopped short by an intimidating list of mandatory to-dos, listed under a bolded, ominous warning that “Failing to complete…Read More

Search Engine Optimization for Newbies: Part 3

Posted on October 26th, 2010 | By Kyle Racki Filed under Business, Marketing 1 Comments

This is part 3 in a series of blog posts. The last two dealt with

 
• How do I get on Google?
 
• How do I optimize my website?

This deals with the question: How can I improve my ranking and get closer to #1?

Google…Read More

Search Engine Optimization for Newbies: Part 2

Posted on October 19th, 2010 | By Kyle Racki Filed under Business, Marketing 0 Comments

This is part 2 in a series of blog posts. The last post dealt with the question: How do I get on Google? This part deals with the question: How do I optimize my website?

The next question lies around optimizing your website for search engines which is sometimes…Read More

Search Engine Optimization for Newbies: Part 1

Posted on October 12th, 2010 | By Kyle Racki Filed under Business, Marketing 0 Comments

We often get asked about Search Engine Optimization when starting a new web project for a client. Usually the conversation starts something like “How do we appear #1 on Google for every keyword in the dictionary?” The client has no idea what SEO stands for or what it is.