Headspace Design

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Outdoor Pursuits Canada

Website Design and front-end development

Outdoor Pursuits Canada, based in Alberta, sells hunting and outdoor gear through an online store. They approached Headspace to modernize the look and feel of the site, simplify navigation, and create an overall better user experience, as well as incorporating some extras such as an email newsletter template. Headspace worked closely with Outdoor Pursuits to create a new design that reflects the nature of the company, its merchandise, and its target consumer. Six months later, our client has reported that the new design has resulted in more conversion and fewer dropped carts.

Key Team Members

  • Ricky Ferris
  • Kyle Racki
  • Amy Wheaton